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<title type="text/plain">Looking for moonbows in California</title>
<tagline type="text/plain"></tagline>
<link rel="alternate" type="text/html" href="http://gerald.viabloga.com"/>
<author>
<name>Gerald Rousselle</name>
<url>http://gerald.viabloga.com</url>
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<modified>2007-01-12T14:41:15Z</modified>
	<entry>
		<title>Lost in Translation</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain"> Keywords:  [[Travel]], [[Japan]]



somewhere in &amp;#31665;&amp;#26681; (Hakone)


</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/lost-in-translation"/>
		<id>http://gerald.viabloga.com/news/lost-in-translation</id>
		<issued>2007-01-12T14:39:36Z</issued>
		<modified>2007-01-12T14:39:36Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[ <span class="t"><b>Keywords: </b><i> [[Travel]], [[Japan]]</i></span><br /><br />somewhere in <a href="http://www.hakone.or.jp/english/index.html">&#31665;&#26681; (Hakone)</a><br /><br /><img src="http://gerald.viabloga.com/images/lost_in_tranlasion_hakone.jpg" /><br />]]></content>
	</entry>
	<entry>
		<title>Happy New Year 2007</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords:  [[Travel]], [[Hong Kong]],[[Taiwan]],[[Earthquake]]






FROM





PS: sorry for the delay but due to the 7.1 earthquake in Taiwan there are some internet connectivity issues in  Hong Kong and I was not able to post this from the hotel. We were in Kaohsiung, Taiwan at the time of the earthquake (just 55 miles from the epicenter!).


</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/happy-new-year-2007"/>
		<id>http://gerald.viabloga.com/news/happy-new-year-2007</id>
		<issued>2007-01-03T14:52:15Z</issued>
		<modified>2007-01-12T14:41:15Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords: </b><i> [[Travel]], [[Hong Kong]],[[Taiwan]],[[Earthquake]]</i></span><br /><br />
<img src="http://gerald.viabloga.com/images/HappyNewYear2007.jpg" /><br /><br />FROM<br /><br /><a href="http://www.discoverhongkong.com/"><img src="http://gerald.viabloga.com/images/HongKong.jpg" /></a><br />
<br /><br />PS: sorry for the delay but due to the <a href="http://earthquake.usgs.gov/eqcenter/eqinthenews/2006/uswtai/">7.1 earthquake in Taiwan</a> there are some <a href="http://www.bloomberg.com/apps/news?pid=20601101&sid=aippAH0pG8w8">internet connectivity issues</a> in  Hong Kong and I was not able to post this from the hotel. We were in <a href="http://en.wikipedia.org/wiki/Kaohsiung">Kaohsiung, Taiwan</a> at the time of the earthquake (just 55 miles from the epicenter!).<br /><br /><a href="http://neic.usgs.gov/neis/eq_depot/2006/eq_061226_wtai/neic_wtai_l.html"><img src="http://neic.usgs.gov/neis/eq_depot/2006/eq_061226_wtai/neic_wtai_cy.gif" /></a><br />]]></content>
	</entry>
	<entry>
		<title>Deception</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">
</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/deception"/>
		<id>http://gerald.viabloga.com/news/deception</id>
		<issued>2006-07-10T02:36:58Z</issued>
		<modified>2006-07-10T02:36:58Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<img src="http://gerald.viabloga.com/images/World_Cup_Soccer_Final_in_SF.jpg" />
]]></content>
	</entry>
	<entry>
		<title>Allez les bleus</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Merci Thierry Henri!
</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/allez-les-bleus"/>
		<id>http://gerald.viabloga.com/news/allez-les-bleus</id>
		<issued>2006-07-01T21:44:10Z</issued>
		<modified>2006-07-01T21:44:10Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[Merci <a href="http://fifaworldcup.yahoo.com/06/en/w/match/template.html?id=60&day=01&month=07&year=2006">Thierry Henri</a>!
]]></content>
	</entry>
	<entry>
		<title>It is cold outside</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords : [[Nature]], [[Photo]]






</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/it-is-cold-outside"/>
		<id>http://gerald.viabloga.com/news/it-is-cold-outside</id>
		<issued>2006-05-27T06:53:08Z</issued>
		<modified>2006-05-27T06:53:08Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords : </b><i>[[Nature]], [[Photo]]</i></span><br /><br /><img src="http://gerald.viabloga.com/images/cold_bird.jpg" /><br /><br />
]]></content>
	</entry>
	<entry>
		<title>Shocking</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Some people in the Yahoo! 360 team do not seem to eat their own dog food.

Steve Rubel likes companies that say &quot;we suck&quot; but I personally think this is Way Too Much Information.

Wikipedia has some background information on why it is important to &quot;eat your own dog food&quot;.

</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/shocking"/>
		<id>http://gerald.viabloga.com/news/shocking</id>
		<issued>2006-05-26T06:57:38Z</issued>
		<modified>2006-05-26T06:57:38Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[Some people in the <a href="http://360.yahoo.com/">Yahoo! 360</a> team do not seem to <a href="http://blog.360.yahoo.com/blog-whFQC_Q0aagBWaBYbOHpMIhX3F85?p=1661">eat their own dog food</a>.<br /><br /><a href="http://www.micropersuasion.com/">Steve Rubel</a> <a href="http://www.micropersuasion.com/2006/05/i_like_companie.html">likes companies that say &quot;we suck&quot;</a> but I personally think this is Way Too Much Information.<br /><br /><a href="http://en.wikipedia.org/">Wikipedia</a> has some background information on why it is important to <a href="http://en.wikipedia.org/wiki/%27Eating_our_own_dog_food%27">&quot;eat your own dog food&quot;</a>.<br />
]]></content>
	</entry>
	<entry>
		<title>This makes a lot of sense!</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">
Keyword: [[eBay]]

Yahoo! and eBay Form Strategic Partnership to Further Expand Their Businesses in U.S.A lot of people wanted to see this happening and JP Morgan gave some good reasons why in a  report publish earlier this week. 

</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/this-makes-a-lot-of-sense"/>
		<id>http://gerald.viabloga.com/news/this-makes-a-lot-of-sense</id>
		<issued>2006-05-26T06:12:54Z</issued>
		<modified>2006-05-26T06:12:54Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<b>
Keyword:</b> <i>[[eBay]]<br /><br /></i><h3><a href="http://investor.ebay.com/ReleaseDetail.cfm?ReleaseID=198497&FYear=">Yahoo! and eBay Form Strategic Partnership to Further Expand Their Businesses in U.S.</a></h3>A lot of people wanted to see this happening and JP Morgan gave some good reasons why in a  <a href="http://pull.jpmorgan-research.com/p/653-F307/72017020/Large_Cap_Internet_Courtships_22_05_06.pdf">report</a> publish earlier this week. <br />
]]></content>
	</entry>
	<entry>
		<title>Love is in the air 2</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords : [[Nature]], [[Photo]]



We have quit a few nests around the house. The one below is the latest.







The really weird thing is that this is the second nest those 2 birds built. The one of the 2 first pictures is on the left side of the front porch. The one below is on the right side of the porch. They keep building the second nest but they spend their nights in their first nest.



Time to take-off. 



Meanwhile, the squirrel is back relaxing in front of us.



Also, I recently saw a vulture down the road. The picture below is the most presentable (you can still see some rabbit fur in its bill).


</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/love-is-in-the-air-2"/>
		<id>http://gerald.viabloga.com/news/love-is-in-the-air-2</id>
		<issued>2006-05-20T08:31:24Z</issued>
		<modified>2006-05-20T08:31:59Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords : </b><i>[[Nature]], [[Photo]]<br /><br /></i></span>We have quit a few nests around the house. The one below is the latest.<br /><br /><img src="http://gerald.viabloga.com/images/bird_nest1.jpg" /><br /><br /><br /><br /><img src="http://gerald.viabloga.com/images/bird_nest2.jpg" /><br /><br />The really weird thing is that this is the second nest those 2 birds built. The one of the 2 first pictures is on the left side of the front porch. The one below is on the right side of the porch. They keep building the second nest but they spend their nights in their first nest.<br /><br /><img src="http://gerald.viabloga.com/images/bird_nest3.jpg" /><br /><br />Time to take-off. <br /><br /><img src="http://gerald.viabloga.com/images/bird_nest.jpg" /><br /><br />Meanwhile, the squirrel is back relaxing in front of us.<br /><br /><img src="http://gerald.viabloga.com/images/squirrel_relaxing.jpg" /><br /><br />Also, I recently saw a vulture down the road. The picture below is the most presentable (you can still see some rabbit fur in its bill).<br /><br /><img src="http://gerald.viabloga.com/images/vulture.jpg" /><br />]]></content>
	</entry>
	<entry>
		<title>Love is in the air</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords : [[Nature]], [[Photo]]



I get a lot of traffic from Google Images because I currently have 2 pictures on the first page of Google Images search results for wild rabbits.  Interestling enough, the search algorithm picked up one of my bird pictures (may be Matt could share some light on this).



So today, I have some nice pictures for all the people looking for wild rabbits pictures on the web.

I was ready to do some yard work this afternoon when my wife called me and told me &quot;Look! The rabbits are fighting!&quot;



Well, I knew they were not actually fighting. They were just getting ready to ...



Even the squirrel came out to take a look at the action



This was the perfect opportunity to take a few close-ups with my new lense.





</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/love-is-in-the-air"/>
		<id>http://gerald.viabloga.com/news/love-is-in-the-air</id>
		<issued>2006-05-01T07:54:11Z</issued>
		<modified>2006-05-01T07:59:51Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords : </b><i>[[Nature]], [[Photo]]<br /></i></span><br />I get a lot of traffic from <a href="http://images.google.com/">Google Images</a> because I currently have 2 pictures on the first page of<a href="http://images.google.com/images?q=wild+rabbits&hl=en"> Google Images search results for wild rabbits</a>.  Interestling enough, the search algorithm picked up one of my bird pictures (may be <a href="http://www.mattcutts.com/blog/">Matt</a> could share some light on this).<br /><br /><a href="http://images.google.com/images?q=wild+rabbits&hl=en"><img src="http://gerald.viabloga.com/images/wild_rabbits_google_image.jpg" /></a><br /><br />So today, I have some nice pictures for all the people looking for wild rabbits pictures on the web.<br /><br />I was ready to do some yard work this afternoon when my wife called me and told me &quot;Look! The rabbits are fighting!&quot;<br /><br /><img src="http://gerald.viabloga.com/images/rabbits_love1.jpg" /><br /><br />Well, I knew they were not actually fighting. They were just getting ready to ...<br /><br /><img src="http://gerald.viabloga.com/images/rabbits_love2.jpg" /><br /><br />Even the squirrel came out to take a look at the action<br /><br /><img src="http://gerald.viabloga.com/images/squirrel.jpg" /><br /><br />This was the perfect opportunity to take a few close-ups with my new lense.<br /><br /><img src="http://gerald.viabloga.com/images/hare_or_rabbit.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/rabbit_or_hare.jpg" /><br /><br />]]></content>
	</entry>
	<entry>
		<title>It&apos;s official</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">
Keyword: [[eBay]]

There were some recent announcements made by Jeremy Zawodny (from Yahoo!) and Matt Cutts (from Google).

I did not want to add to the confusion so I decided to wait until today. I now work for a Fortune 500 company.

Read more details about the move here.
</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/it-s-official"/>
		<id>http://gerald.viabloga.com/news/it-s-official</id>
		<issued>2006-04-06T07:45:58Z</issued>
		<modified>2006-04-06T07:45:58Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<b>
Keyword:</b> <i>[[eBay]]</i><br /><br />There were some recent announcements made by <a href="http://jeremy.zawodny.com/blog/archives/006571.html">Jeremy Zawodny (from Yahoo!)</a> and <a href="http://www.mattcutts.com/blog/joining-yahoo/">Matt Cutts (from Google)</a>.<br /><br />I did not want to add to the confusion so I decided to wait until today. I now work for a <a href="http://money.cnn.com/magazines/fortune/fortune500/snapshots/457.html">Fortune 500 company</a>.<br /><br />Read more details about the move <a href="http://money.cnn.com/2006/03/31/news/companies/intro_f500_fortune/">here</a>.<br />]]></content>
	</entry>
	<entry>
		<title>Some lodges in New Zealand</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords:  [[Travel]], [[New Zealand]],

 [[Photo]]



A lodge near Rotorua









Another lodge near Queenstown 





</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/some-lodges-in-new-zealand"/>
		<id>http://gerald.viabloga.com/news/some-lodges-in-new-zealand</id>
		<issued>2006-03-24T11:34:08Z</issued>
		<modified>2006-03-24T11:34:08Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords: </b><i> [[Travel]], [[New Zealand]],</i></span><span class="t"><i> [[Photo]]</i></span><br /><br />A lodge near <a href="http://www.rotoruanz.com/home.asp">Rotorua</a><br /><br /><img src="http://gerald.viabloga.com/images/lodge1.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/lodge4.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/near_lodge.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/lodge3.jpg" /><br /><br />Another lodge near <a href="http://en.wikipedia.org/wiki/Queenstown%2C_New_Zealand">Queenstown</a> <br /><br /><img src="http://gerald.viabloga.com/images/lodge2.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/bath_with_a_view.jpg" /><br />
]]></content>
	</entry>
	<entry>
		<title>Fox Glacier</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords: [[Nature]], [[Travel]], [[New Zealand]],

 [[Photo]]



a few pictures from Fox Glacier in New Zealand.











This time the helicopter was a  Eurocopter squirrel.


</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/fox-glacier"/>
		<id>http://gerald.viabloga.com/news/fox-glacier</id>
		<issued>2006-03-24T10:54:59Z</issued>
		<modified>2006-03-24T10:54:59Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords: </b><i>[[Nature]], [[Travel]], [[New Zealand]],</i></span><span class="t"><i> [[Photo]]</i></span><br /><br />a few pictures from <a href="http://www.foxguides.co.nz/">Fox Glacier</a> in New Zealand.<br /><br /><img src="http://gerald.viabloga.com/images/fox_glacier5.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/fox_glacier1.jpg" /><br /><br /><img src="../images/fox_glacier4.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/fox_glacier2.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/fox_glacier3.jpg" /><br /><br />This time the helicopter was a  <a href="http://en.wikipedia.org/wiki/Eurocopter_Ecureuil">Eurocopter squirrel</a>.<br /><br /><img src="http://gerald.viabloga.com/images/heli_fox_glacier.jpg" /><br />]]></content>
	</entry>
	<entry>
		<title>White Island</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords: [[Nature]], [[Travel]], [[New Zealand]],

 [[Photo]]



We were lucky to be able to visit White Island, a privately owned active volcano in New Zealand.

We had a first stop on Mount Tarawera



We choosed the Hugues 500 for this trip (remember Apocalypse Now?)



On the way to White Island







close up on a mud pot



close up on a  fumarole



Last look on the way home.



</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/white-island"/>
		<id>http://gerald.viabloga.com/news/white-island</id>
		<issued>2006-03-24T10:35:30Z</issued>
		<modified>2006-03-24T11:37:15Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords: </b><i>[[Nature]], [[Travel]], [[New Zealand]],</i></span><span class="t"><i> [[Photo]]</i></span><br /><br />We were lucky to be able to visit <a href="http://www.wi.co.nz/">White Island</a>, a privately owned active volcano in New Zealand.<br /><br />We had a first stop on <a href="http://en.wikipedia.org/wiki/Mount_Tarawera">Mount Tarawera</a><br /><br /><img vspace="0" hspace="0" border="0" src="http://gerald.viabloga.com/images/mt_tarawera.jpg" alt="mount tarawera" /><br /><br />We choosed the Hugues 500 for this trip (remember <a href="http://www.imdb.com/title/tt0078788/">Apocalypse Now</a>?)<br /><br /><img src="http://gerald.viabloga.com/images/heli_hugues_500.jpg" /><br /><br />On the way to White Island<br /><br /><img src="http://gerald.viabloga.com/images/active_volcano_white_island1.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/active_volcano_white_island2.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/active_volcano_white_island3.jpg" /><br /><br />close up on a <a href="http://en.wikipedia.org/wiki/Mud_pot">mud pot</a><br /><br /><img src="http://gerald.viabloga.com/images/active_volcano_white_island5.jpg" /><br /><br />close up on a  <a href="http://en.wikipedia.org/wiki/Fumaroles">fumarole</a><br /><br /><img src="http://gerald.viabloga.com/images/active_volcano_white_island_fumarole.jpg" /><br /><br />Last look on the way home.<br /><br /><img src="http://gerald.viabloga.com/images/active_volcano_white_island6.jpg" /><br />
]]></content>
	</entry>
	<entry>
		<title>Random pictures from New Zealand</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords: [[Nature]], [[Travel]], [[New Zealand]], [[Photo]]



Here is a sample of the pictures we took during our trip to New Zealand.

Auckland view from Rangitoto volcanic island



Some local Maori art





Piha Beach



Te Puia from the sky



On the way to Akaroa (NZ &quot;French Settlement&quot;)



A river on the South Island



A lake near Milford Sound



Waterfall at Milford Sound



Mount Cook from the Hermitage.



You might not seem them, but you will hear them everywhere!



A trout waiting to be fed!



The infamous possum



</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/random-pictures-from-new-zealand"/>
		<id>http://gerald.viabloga.com/news/random-pictures-from-new-zealand</id>
		<issued>2006-03-24T10:07:48Z</issued>
		<modified>2006-03-24T11:45:28Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords: </b><i>[[Nature]], [[Travel]], [[New Zealand]], [[Photo]]</i></span><br /><br />Here is a sample of the pictures we took during our trip to New Zealand.<br /><br /><a href="http://www.aucklandnz.com/">Auckland</a> view from <a href="http://en.wikipedia.org/wiki/Rangitoto">Rangitoto</a> volcanic island<br /><br /><img src="http://gerald.viabloga.com/images/auckland.jpg" /><br /><br />Some local <a href="http://www.teara.govt.nz/NewZealanders/MaoriNewZealanders/en">Maori</a> art<br /><br /><img vspace="0" hspace="0" border="0" src="http://gerald.viabloga.com/images/maori_art.jpg" alt="maori art" /><br /><br /><img src="http://gerald.viabloga.com/images/NZ_art.jpg" /><br /><br /><a href="http://www.piha.co.nz/">Piha</a> Beach<br /><br /><img vspace="0" hspace="0" border="0" src="http://gerald.viabloga.com/images/surf.jpg" alt="piha beach" /><br /><br /><a href="http://www.tepuia.com/">Te Puia</a> from the sky<br /><br /><img src="http://gerald.viabloga.com/images/te_puia_from_heli.jpg" /><br /><br />On the way to <a href="http://en.wikipedia.org/wiki/Akaroa">Akaroa</a> (NZ &quot;French Settlement&quot;)<br /><br /><img src="http://gerald.viabloga.com/images/on_the_way_to_akaroa.jpg" /><br /><br />A river on the South Island<br /><br /><img src="http://gerald.viabloga.com/images/river.jpg" /><br /><br />A lake near <a href="http://en.wikipedia.org/wiki/Milford_sound">Milford Sound</a><br /><br /><img src="http://gerald.viabloga.com/images/Lake.jpg" /><br /><br />Waterfall at Milford Sound<br /><br /><img src="http://gerald.viabloga.com/images/waterfall_milford_sound.jpg" /><br /><br /><a href="http://www.mtcook.org.nz/">Mount Cook</a> from the <a href="http://www.hermitage.co.nz/">Hermitage</a>.<br /><br /><img src="http://gerald.viabloga.com/images/mount_cook_from_hermitage.jpg" /><br /><br />You might not seem them, but you will hear them everywhere!<br /><br /><img src="http://gerald.viabloga.com/images/noisy.jpg" /><br /><br />A trout waiting to be fed!<br /><br /><img vspace="0" hspace="0" border="0" src="http://gerald.viabloga.com/images/trout.jpg" alt="trout" /><br /><br />The infamous <a href="http://en.wikipedia.org/wiki/Possum">possum</a><br /><br /><img src="http://gerald.viabloga.com/images/possum.jpg" /><br />
]]></content>
	</entry>
	<entry>
		<title>The clown of the mountain</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">Keywords: [[Nature]], [[Travel]], [[New Zealand]],

 [[Photo]]



We recently went on vacation to New Zealand (NZ).

A few weeks before our trip, I read a story about a vintage car rally organizer in NZ who wanted to hire 40 karate experts to protect the cars from the  clown of the mountain  (a local parrot called the Kea).

I thought the story was funny and I was looking forward meeting this bird on my trip. Well, I was  not disappointed. Within 2 minutes of spotting a group of keas, one of them was tearing the rubber sealing from a car near us:












</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/the-clown-of-the-mountain"/>
		<id>http://gerald.viabloga.com/news/the-clown-of-the-mountain</id>
		<issued>2006-03-22T09:09:51Z</issued>
		<modified>2006-03-24T10:34:26Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<span class="t"><b>Keywords: </b><i>[[Nature]], [[Travel]], [[New Zealand]],</i></span><span class="t"><i> [[Photo]]</i></span><br /><br />We recently went on vacation to <a href="http://www.newzealand.com/travel/">New Zealand</a> (NZ).<br /><br />A few weeks before our trip, I read <a href="http://cnews.canoe.ca/CNEWS/WeirdNews/2006/02/02/1423572-ap.html">a story</a> about a vintage car rally organizer in NZ who wanted to hire 40 karate experts to protect the cars from the “clown of the mountain” (a local parrot called the <a href="http://en.wikipedia.org/wiki/Kea">Kea</a>).<br /><br />I thought the story was funny and I was looking forward meeting this bird on my trip. Well, I was  not disappointed. Within 2 minutes of spotting a group of keas, one of them was tearing the rubber sealing from a car near us:<br /><br /><img vspace="0" hspace="0" border="0" src="http://gerald.viabloga.com/images/Kea_tearing_rubber_sealing_from_car.jpg" alt="picture of a Kea tearing rubber sealing from car" /><br /><br /><br /><img vspace="0" hspace="0" border="0" src="http://gerald.viabloga.com/images/Kea.jpg" alt="picture of a Kea bird" /><br /><br /><img src="../images/Kea_eating.jpg" /><br /><br /><img src="http://gerald.viabloga.com/images/Kea_walking.jpg" /><br /><br /><br />
]]></content>
	</entry>
	<entry>
		<title>Losing (to) the edge?</title>
		<author>
		<name>gerald</name>
		</author>
		<summary type="text/plain">
Keywords: [[searchsig]], [[Search]], [[E-Commerce]]

, [[Edgeio]], [[eBay]], [[tag]], 

[[Web2.0]],[[listing]]



I went to  the SD Forum Search Sig meeting on Classified Search last week.

As usual there was a pretty good panel:
Bindu Reddy, Product Manager GoogleBase, Google
Craig Donato, Founder/CEO, Oodle
Keith Teare, Founder/CEO, Edgeio
Greg Sterling, Managing Editor, The Kelsey Group (moderator)



I heard about Edgeio (Edge In Out) before and I was really looking forward the live demo. 

The first question Greg asked was actually a question to the audience: what website did you use the last time to posted a classified ad? Interestingly enough the most common answers were eBay and Craigslist.

So the next question was &quot;is there any essential characteristics  that differentiate classifieds ads from other types of online advertising&quot;? The most insightful answer was from Craig who see some specific characteristics:
perishable &quot;unit of one&quot; (for example a apartment. Once it is gone, it is gone for ever (well at least for a while)) -&gt; time aspect is important

start online and finish online -&gt; this brings some social aspect

local/geography aspect (for an apartment or to complete the transaction off-line you need to be in the same area)

The reason I am mentioning this here is that it seems to me that Edgeio took all those characteristics into consideration when thinking about the user experience of their platform.

Edgeio as a seller

First let&apos;s see how Edgeio works for a seller:
You post a classified ad on your site and you use the listing tag to let Edgeio know that this is something they need to pick-up. Keith used his lexus as an example.

When you submit your post on your favorite blog platform, it will contact one or several ping servers to let the world know that you posted something new.
Edgeio back-end monitor those ping servers and will look only at the posts using the listing tag to process them.
Edgeio will use the trackback system supported by most of the blogging platforms  to let you know that your blog has been pickup by them (so far, nobody seems to have noted that this is the ultimate viral marketing technique!!!)
You can then go to the Edgeio website to claim your blog (well if this is your first time). The most interesting step in the process is to GeoTag your site so that all your listings will have some location information attached to them. This cover the local characteristic.
You can also edit the ad directly on Edgeio website. For example you can add some new tags.

Wait and see people contact you!


Edgeio as a buyer

From what I understand this is all things would work  for a buyer:
You can do a search on the listings indexed by Edgeio. The most interesting thing is that the geography parameter can be selected with a pretty cool slider (you can start from a city like Palo Alto to the whole world). As you use the  slide to narrow down your search to a specific city you will see less and less results. (I think that 2006 will be the year of the slider and 2007 will be the year of the pivot, more on this on another post)

You can save a search so that you can be notified when something that meet your search query pop up. Similar to eBay Favorites Searches or in a broader context PubSub. This cover the time aspect of classified.


The big question I had in my mind before the meeting was how would they approach the trust challenge. I was suspecting that they would argue that since the ads are posted from a blog you just need to read the blog to learn about the seller.

Well, what they are working on is a list of profiles that you can link to your Edgeio account so that potential buyers can learn more about your reputation. In the demo, Keith&apos;s account was linked to an eBay account (e-commerce transaction history) and to a Linkedin account (who do you know). Keith also said he was a big believer in portable reputation systems and was exploring a few things with Opinity.

What is the value proposition?

The value proposition for the seller is pretty clear: Edgeio will pick-up their listings (the in in Edgeio) at no cost and it will give it more exposure (the out in Edgeio). Suppose that 20,000 people visit your blog. If Edgeio can redistribute a feed with your ad so that you get an exposure to 20,000,000 people then you are more likely to be able to find a buyer. 

The funny thing is that they do not redistribute you RSS feed but their own with a link to your post (so that they can keep track of the data flow). So they basically want to be some kind of middle-ware.

The beauty of the concept is that it can work for the RSS feed of a typical blogger, the RSS feed of an online store or the rss feed of another marketplace. You get the picture...

I think that the value proposition is less clear for the buyer so it will be interesting to see how their platform evolve. One remark from the audience was: &quot;If I am looking for a classified ad, I don&apos;t want to get results from a store&quot;. Also if they want people to search directly from their Edgeio.com site, they will have to buy mind-share in the space already crowded.

So will this get traction?

Keith mentioned that there is about 10 blog posts a day that use the listing tag. He think he got this from Technorati chart tool:

Posts tagged Listing per day for the last 30 days.

Get your own chart!

He mentioned they were using this tag on purpose. If you look at Technorati results for this tag right now,  there are a lot of things not relevant to Edgeio. If you want to see how this would work with only relevant ads take a look here. So one of their challenge will definitively to filter out all the spam or non relevant posts. Just for fun, I will tag this post with the listing tag ;)

Obviously not everybody is blogging and not all the bloggers will be comfortable posting classified from their personal blog. One the beauty of eBay platform is that you are can be anonymous (at least until the checkout) and accountable (with the transparency of the feedback system) at the same time. 

However keep in mind that generation Myspace is coming. More and more people like to store the information they want to share in one place such as a blog. For them, I would think it will be natural to post classified directly from their blog.

Business model

At this time, Edgeio business model has 3 components:
Give Power Sellers an option to buy a top position for their classified ad for a specific area for 25 cents a day

Adsense revenues (this is web 2.0 after all ;) )

An anonymous list of location/product demand not currently fulfilled. This was not well define yet but I understand this would be something similar to eBay Want It Now.



Looking at the URLs from the Edgeio demo, it seems like they are using Ruby on Rails for the front end of their application (see Keith&apos;s comment below for more information about their architecture). It will be interesting to see how well this scale... 

Will it work? 

Well this is beauty of the web, it is very difficult to predict what will work and what will not work. The thing I know for sure from my years working at eBay is that building a &quot;global open marketplace&quot; is hard! So good luck to them.

Keeping track of Edgeio

Michael is keeping track of the buzz on the blogosphere here and here
and he said he will be posting his thought on some of the questions
being raised about Edgeio challenges. This is a very good way to start
the conversation and evangelize their solution!

Edgeio blogs:
Edgeio blog 
Keith Teare (co-founder/CEO)
Michael Arrington (co-founder)
 Vidar Hokstad (back end engineer)
Matt Kaufman (product manager) 

Google Base

It was also interesting to learn a little bit more about Google Base vision directly from its product manager.

Google Base is a new way to complement the content Google want to organize. Instead of crawling the web, why not let the content owners provide the content directly to Google. 

Also why not provide the next iteration of a tag system with labels and attributes so that content owner who know the content better than anybody else can add some meta data/structure on top of the content. 

The labels and attributes are used internally to route the content to the right Google property (for example a product fed to Google Base will show up in Froogle) and to experiment new ways to search (most common label/attributes will show up and you can navigate trough them to focus/narrow down your search). 

This is interesting because I think that what made the web 1.0 leaders was their ability to scale their business model as well as their technology. What will make web 2.0 leaders will be their ability to leverage/scale User Generated Content.

Update #1: Interesting perspective from Will.
Update #2:  Thanks to the statistics of this post, I just discovered a Swiss competitor to Edgeio. It is called Ichiba and they have a very cool cartoon on their home page to explain the concept of Edgeio and Ichiba.
Update #3: Updated my comment on their architecture based on Keith&apos;s comment.
</summary>
		<link rel="alternate" type="text/html" href="http://gerald.viabloga.com/news/losing-to-the-edge"/>
		<id>http://gerald.viabloga.com/news/losing-to-the-edge</id>
		<issued>2006-02-16T12:51:04Z</issued>
		<modified>2006-08-13T17:06:43Z</modified>
		<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://gerald.viabloga.com"><![CDATA[<b>
Keywords:</b> <i>[[searchsig]], </i><i>[[Search]], </i><span class="t"><i>[[E-Commerce]]</i></span><span style="font-style: italic;">, [[Edgeio]], [[eBay]], [[tag]], </span><span class="t"><i>[[Web2.0]],[[listing]]</i></span><br /><br />I went to  the <a href="http://searchsig.wordpress.com/2006/01/21/feb-8th-search-sig/">SD Forum Search Sig meeting on Classified Search</a> last week.<br /><br />As usual there was a pretty good <a title="search sig classified search panel picture" href="http://www.flickr.com/photos/jeffclavier/97399392/">panel</a>:<br /><ul><li><a href="http://googleblog.blogspot.com/2005/11/first-base.html">Bindu Reddy</a>, Product Manager <a href="http://base.google.com/">GoogleBase</a>, Google</li><li><a href="http://conferences.oreillynet.com/cs/where2005/view/e_spkr/963">Craig Donato</a>, Founder/CEO, <a href="http://www.oodle.com/">Oodle</a></li><li><a href="http://www.teare.com/index.php/resume/">Keith Teare</a>, Founder/CEO, <a href="http://www.edgeio.com/">Edgeio</a></li><li><a href="http://gesterling.wordpress.com/">Greg Sterling</a>, Managing Editor, <a href="http://www.kelseygroup.com/">The Kelsey Group</a> (moderator)</li></ul><br />
I heard about <a href="http://www.edgeio.com">Edgeio</a> (Edge In Out) before and I was really looking forward the live demo. <br /><br />The first question Greg asked was actually a question to the audience: what website did you use the last time to posted a classified ad? Interestingly enough the most common answers were <a href="http://www.ebay.com">eBay</a> and <a href="http://www.craigslist.org/">Craigslist.</a><br /><br />So the next question was &quot;is there any essential characteristics  that differentiate classifieds ads from other types of online advertising&quot;? The most insightful answer was from Craig who see some specific characteristics:<br /><ul><li>perishable &quot;unit of one&quot; (for example a apartment. Once it is gone, it is gone for ever (well at least for a while)) -&gt; time aspect is important<br /></li><li>start online and finish online -&gt; this brings some social aspect<br /></li><li>local/geography aspect (for an apartment or to complete the transaction off-line you need to be in the same area)</li></ul>The reason I am mentioning this here is that it seems to me that Edgeio took all those characteristics into consideration when thinking about the user experience of their platform.<br /><br /><b>Edgeio </b><b>as a seller</b><br /><br />First let's see how Edgeio works for a seller:<br /><ol><li>You post a classified ad on your site and you use the <a href="http://www.technorati.com/tag/">listing tag</a> to let Edgeio know that this is something they need to pick-up. Keith used his lexus as an <a href="http://edgeio.teare.com/?p=92">example</a>.<br /></li><li>When you submit your post on your favorite blog platform, it will contact <a href="http://weblogs.com/">one</a> or <a href="http://pingomatic.com/">several</a> <a href="http://en.wikipedia.org/wiki/Ping-server">ping servers</a> to let the world know that you posted something new.</li><li>Edgeio back-end monitor those ping servers and will look only at the posts using the listing tag to process them.</li><li>Edgeio will use the trackback system supported by most of the blogging platforms  to let you know that your blog has been pickup by them (so far, nobody seems to have noted that this is the ultimate viral marketing technique!!!)</li><li>You can then go to the Edgeio website to claim your blog (well if this is your first time). The most interesting step in the process is to <a href="http://en.wikipedia.org/wiki/GeoTagging">GeoTag</a> your site so that all your listings will have some location information attached to them. <i>This cover the local characteristic.</i></li><li>You can also edit the ad directly on Edgeio website. For example you can add some new tags.<i><br /></i></li><li>Wait and see people contact you!<br /></li></ol><b>Edgeio </b><b>as a buyer</b><br /><br />From what I understand this is all things would work  for a buyer:<br /><ol><li>You can do a search on the listings indexed by Edgeio. The most interesting thing is that the geography parameter can be selected with a pretty cool slider (you can start from a city like Palo Alto to the whole world). As you use the  slide to narrow down your search to a specific city you will see less and less results. (I think that 2006 will be the year of the slider and 2007 will be the year of the pivot, more on this on another post)<br /></li><li>You can save a search so that you can be notified when something that meet your search query pop up. Similar to <a href="http://pages.ebay.com/help/find/search_favorites.html">eBay Favorites Searches</a> or in a broader context <a href="http://www.pubsub.com/">PubSub</a>. <i>This cover the time aspect of classified.</i><br /></li></ol>The big question I had in my mind before the meeting was how would they approach the trust challenge. I was suspecting that they would argue that since the ads are posted from a blog you just need to read the blog to learn about the seller.<br /><br />Well, what they are working on is a list of profiles that you can link to your Edgeio account so that potential buyers can learn more about your reputation. In the demo, Keith's account was linked to an <a href="http://www.ebay.com">eBay</a> account (e-commerce transaction history) and to a <a href="http://www.linkedin.com">Linkedin</a> account (who do you know). Keith also said he was a big believer in <a href="http://mashable.com/2005/11/11/actually-mary-reputations-are-portable/">portable reputation systems</a> and was exploring a few things with <a href="http://www.opinity.com/">Opinity</a>.<br /><br /><b>What is the value proposition?</b><br /><br />The value proposition for the seller is pretty clear: Edgeio will pick-up their listings (the in in Edge<u>i</u>o) at no cost and it will give it more exposure (the out in Edgei<u>o</u>). Suppose that 20,000 people visit your blog. If Edgeio can redistribute a feed with your ad so that you get an exposure to 20,000,000 people then you are more likely to be able to find a buyer. <br /><br />The funny thing is that they do not redistribute you RSS feed but their own with a link to your post (so that they can keep track of the data flow). So they basically want to be some kind of middle-ware.<br /><br />The beauty of the concept is that it can work for the RSS feed of a typical blogger, the RSS feed of an online store or the rss feed of another marketplace. You get the <a href="http://www.flickr.com/photos/81289446@N00/99833404">picture...</a><br /><br />I think that the value proposition is less clear for the buyer so it will be interesting to see how their platform evolve. One remark from the audience was: &quot;If I am looking for a classified ad, I don't want to get results from a store&quot;. Also if they want people to search directly from their Edgeio.com site, they will have to buy mind-share in the space already crowded.<br /><br /><b>So will this get traction?</b><br /><br />Keith mentioned that there is about 10 blog posts a day that use the listing tag. He think he got this from Technorati chart tool:<br />
Posts tagged <a href="http://technorati.com/tag/listing">Listing</a> per day for the last 30 days.<br /><a href="http://technorati.com/search/"><img src="http://technorati.com/chart/listing?totalHits=1050&type=tags&size=s&days=30" style="border: 0pt none ;" alt="Technorati Chart" /></a><br /><a href="http://technorati.com/chart/">Get your own chart!</a>
<br />He mentioned they were using this tag on purpose. If you look at <a href="http://www.technorati.com/tag/listing?from=http://edgeio.teare.com">Technorati results for this tag</a> right now,  there are a lot of things not relevant to Edgeio. If you want to see how this would work with only relevant ads take a look <a href="http://www.technorati.com/tag/listing?from=http://edgeio.teare.com">here</a>. So one of their challenge will definitively to filter out all the spam or non relevant posts. Just for fun, I will tag this post with the listing tag ;)<br /><br />Obviously not everybody is blogging and not all the bloggers will be comfortable posting classified from their personal blog. One the beauty of eBay platform is that you are can be anonymous (at least until the checkout) and accountable (with the transparency of the feedback system) at the same time. <br /><br />However keep in mind that generation <a href="www.myspace.com/">Myspace</a> is coming. More and more people like to store the information they want to share in one place such as a blog. For them, I would think it will be natural to post classified directly from their blog.<br /><br /><b>Business model</b><br /><br />At this time, Edgeio business model has 3 components:<br /><ul><li>Give Power Sellers an option to buy a top position for their classified ad for a specific area for 25 cents a day<br /></li><li><a href="https://www.google.com/adsense/">Adsense</a> revenues (this is web 2.0 after all ;) )<br /></li><li>An anonymous list of location/product demand not currently fulfilled. This was not well define yet but I understand this would be something similar to <a href="http://pages.ebay.com/wantitnow/">eBay Want It Now.</a><br /></li></ul><br />Looking at the URLs from the Edgeio demo, it seems like <strike>they are using <a href="http://www.rubyonrails.org/">Ruby on Rails</a> for the front end of their application</strike> (see <a href="http://gerald.viabloga.com/news/95.shtml#comment_4">Keith's comment</a> below for more information about their architecture). It will be interesting to see how well this <a href="http://www.loudthinking.com/arc/000479.html">scale</a>... <br /><br /><b>Will it work? </b><br /><br />Well this is beauty of the web, it is very difficult to predict what will work and what will not work. The thing I know for sure from my years working at eBay is that building a &quot;global open marketplace&quot; is hard! So good luck to them.<br /><br /><b>Keeping track of Edgeio</b><br /><br />Michael is keeping track of the buzz on the blogosphere <a href="http://blog.edgeio.com/?p=5">here</a> and <a href="http://blog.edgeio.com/?p=6">here</a>
and he said he will be posting his thought on some of the questions
being raised about Edgeio challenges. This is a very good way to start
the conversation and evangelize their solution!<br /><br />Edgeio blogs:<br /><a href="http://blog.edgeio.com/">Edgeio blog</a> <br /><a href="http://www.teare.com/">Keith Teare</a> (co-founder/CEO)<br /><a href="http://www.techcrunch.com/" rel="bookmark">Michael Arrington</a> (co-founder)<br /> <a href="http://www.hokstad.com/">Vidar Hokstad</a> (back end engineer)<br /><a href="http://technorocket.wordpress.com/">Matt Kaufman</a> (product manager) <br /><br /><b>Google Base</b><br /><br />It was also interesting to learn a little bit more about <a href="http://www.google.com/base">Google Base</a> vision directly from its product manager.<br /><br />Google Base is a new way to complement the content Google want to organize. Instead of crawling the web, why not let the content owners provide the content directly to Google. <br /><br />Also why not provide the next iteration of a tag system with <a href="http://base.google.com/base/about.html#labels">labels and attributes</a> so that content owner who know the content better than anybody else can add some meta data/structure on top of the content. <br /><br />The labels and attributes are used internally to route the content to the right Google property (for example a product fed to Google Base will show up in <a href="http://froogle.google.com/">Froogle</a>) and to experiment new ways to search (most common label/attributes will show up and you can navigate trough them to focus/narrow down your search). <br /><br />This is interesting because I think that what made the web 1.0 leaders was their ability to <a href="http://xooglers.blogspot.com/2005/12/but-but-thats-just-crazy-talk.html">scale their business model</a> as well as their technology. What will make web 2.0 leaders will be their ability to leverage/scale <a href="http://onotech.blogspot.com/2006/01/user-created-content-selfish-social.html">User Generated Content</a>.<br /><br /><i>Update #1: Interesting perspective from <a href="http://hitchhiker.blogsome.com/2006/02/14/the-irony-of-web-20/">Will</a>.<br />Update #2:  Thanks to the statistics of this post, I just discovered a Swiss competitor to Edgeio. It is called <a href="http://www.ichiba.ch/">Ichiba</a> and they have a very cool cartoon on their home page to explain the concept of Edgeio and Ichiba.<br />Update #3: Updated my comment on their architecture based on <a href="http://gerald.viabloga.com/news/95.shtml#comment_4">Keith's comment</a>.<br /></i>]]></content>
	</entry>

</feed>
